For the seventh year in a row, Typism is partnering with International Women’s Day to encourage lettering artists worldwide to unite and #GivetoGain with a yearly lettering challenge.
This year, we invited the Typism Community to create launch images for the yearly challenge, which we are featuring weekly in the lead-up to International Women’s Day on March 8, 2026.
Featured IWD Give to Gain artist is Yanqiao Jiang| @q2583350987
What is the concept behind your design?
For this International Women’s Day (IWD) “Give to Gain” themed artwork, the core concept centers on women’s collective mutual empowerment: the idea that when women give to one another, the gain extends beyond individual benefit to lift up the entire female community. These geometric shapes represent the diversity of women. Each unique piece symbolizes different identities, experiences, and contributions that connects and aligns to form a cohesive, mirroring how fragmented individual acts of support weave into a stronger, more empowered collective. This soft yet vibrant colour palette balances warmth and purpose, framing the exchange as a nurturing, collaborative bond.
What was your process for creating the artwork?
To create this International Women’s Day (IWD) artwork centered on the “Give to Gain” theme, I first anchored the concept by tying the phrase specifically to IWD—shifting focus from generic exchange to women’s reciprocal support. I then used geometric shapes for visual symbolism: each distinct shape represents the diversity of women, while their unification to form meaning acts as a metaphor for how individual women’s efforts converge to drive progress. For lettercraft, I broke down each letter in “GIVE TO GAIN” into repeating basic shapes (triangles, curves, rectangles): this ensured visual consistency, with each shape’s unique placement nodding to individual women’s voices and the unified style reflecting their shared purpose. Finally, I refined the layout into a balanced colour palette while preserving the playful, approachable tone that embodies IWD’s spirit of connection.
What does it mean to you to Give to Gain?
For me, choosing to “Give to Gain” means framing intentional, reciprocal support as the foundation of women’s collective empowerment，just as the geometric shapes in the artwork converge to form the phrase “GIVE TO GAIN,” this choice honors the diversity of women (their unique voices, experiences, and identities) while embracing the truth that individual acts of giving weave together to build a stronger, more equitable community. The “gain” here extends beyond personal growth to accelerate progress for all women—toward a world where every woman has access to the support she needs to thrive—and this choice is a commitment to turn passive solidarity into active action, rooted in the belief that when women give to one another, we don’t just benefit individually; we build a more resilient, connected female community capable of driving lasting, meaningful change.
What does International Women’s Day mean to you?
International Women’s Day to me is a celebration of women’s collective power and the “Give to Gain” ethos. It honors our diverse identities and experiences, while reminding us that solidarity is active，through intentional giving. We create gains that lift not just individuals, but the entire community. It is a day to celebrate progress and recommit to building a more equitable world, where every woman’s success ripples outward to empower us all.
Your IWD lettering contributes to Give to Gain.
Thank you to all the lettering artists who created launch images for International Women’s Day.
Join the challenge for #IWD2026 in March (and throughout 2026) by tagging #IWDtypism #GivetoGain on Instagram.
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/* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1770945740606 { text-align: left; } } /* flush setting */ /* margin settings */ #block-1733287900191 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1733287900191 .block { /* border settings */ border: 4px black; border-radius: 4px; /* background color */ /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1733287900191 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1733287900191 .block { /* default padding for desktop */ padding: 0px; /* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1733287900191 { text-align: left; } } /* flush setting */ /* margin settings */ #block-1733287830368 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1733287830368 .block { /* border settings */ border: 4px black; border-radius: 4px; /* background color */ /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1733287830368 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1733287830368 .block { /* default padding for desktop */ padding: 0px; /* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1733287830368 { text-align: left; } } #block-1577982541036_0 .btn { margin-top: 1rem; } /* flush setting */ /* margin settings */ #block-1709512254622 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1709512254622 .block { /* border settings */ border: 4px black; border-radius: 4px; /* background color */ /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1709512254622 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1709512254622 .block { /* default padding for desktop */ padding: 0px; /* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1709512254622 { text-align: left; } } #block-1577982541036_0 .btn { margin-top: 1rem; } /* flush setting */ /* margin settings */ #block-1698919145984 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698919145984 .block { /* border settings */ border: 1px none #68d3d7; border-radius: 0px; /* background color */ background-color: #FFFFFF; /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding: 0; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1698919145984 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698919145984 .block { /* default padding for desktop */ padding: 0px; padding: 0px; /* desktop padding overrides */ padding: 0; padding-top: 0px; padding-right: 20px; padding-bottom: 0px; padding-left: 20px; } } /* mobile text align */ @media (max-width: 767px) { #block-1698919145984 { text-align: left; } } #block-1698919145984 .btn { border-color: #68d3d7; border-radius: 4px; background: #68d3d7; color: #ffffff; } #block-1698919145984 .btn--outline { background: transparent; color: #68d3d7; } #block-1698919145984 .card__footer { color: } /* flush setting */ /* margin settings */ #block-1698913035794 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698913035794 .block { /* border settings */ border: 4px black; border-radius: 0px; /* background color */ /* default padding for mobile */ padding: 0px; /* mobile padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1698913035794 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698913035794 .block { /* default padding for desktop */ /* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1698913035794 { text-align: center; } } #block-1698913035794 .btn, [data-slick-id="1698913035794"] .block .btn { color: #ffffff; border-color: #68d3d7; border-radius: 0px; background-color: #68d3d7; } #block-1698913035794 .btn--outline, [data-slick-id="1698913035794"] .block .btn--outline { background: transparent; color: #68d3d7; }
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