Heather’s mission is to facilitate the creative expression of others.
As an award-winning publisher of an arts magazine, arts coach, and visual practitioner, she has traveled the world, drawing on walls and leading lettering tours in over ten countries.
She co-created a free handwriting curriculum for grades 3–12 in collaboration with the Blackwing Foundation and is a design team member and ambassador for Neuland Markers. Heather believes that while tools handle the heavy lifting, her role is simply to play and inspire.
Who are some of your biggest influences in the lettering community, and how have they shaped your work?
The trajectory of my life and career changed when Catol DuBosch put a 1” Horizon pen in my hand. When she taught me Neuland Hand, I knew I could I could immediately apply it as a title lettering style in my graphic recordings. When she taught me how to make and write with a folded pen, I was able to backward engineer how to use the same form and techniques to make a brush lettering look like a wedge nib marker. Her teaching style is so generous; she models the way I want to be as a teacher.
Sharon Zeugin may have one of the most prestigious trainings from Rohampton, but she is the most grounded, spiritual Calligrapher I know. She shares all in her workshops, which we co-create. When she taught me rhythmic Italic, it not only leveled up my rapid capture lettering style as a visual practitioner but also helped me find my own signature style.
Mike Gold has a heart of Gold. After 35 years as an art director at American Greetings, he hired and worked with some of the best lettering artists and calligraphers in the world. I had the pleasure of graphic recording his talk; Calligraphy is Flourishing at Seattletters, an international calligraphy conference. His eye and my work landed us a spread in Letter Arts Review. Together, we offer online lettering classes where I get to have a front-row seat in his studio as he works.
What are some essential techniques or skills that you believe every lettering artist should master?
Roman Hand and pen manipulation. If you can master form and eye/hand coordination to pull off a hand like Roman with a flat brush, anything is possible.
Can you describe your process for developing and refining a new lettering style or project?
Thanks to my first teacher, Hermineh Miller, she demystified how every lettering style, script, or hand is created. Through investigation skills, you can look at any letter and know how it's made, with what tool, angle, etc. I can break down any lettering style and translate it using Neuland markers. So, when I started taking classes with master calligraphers, sign painters, and graffiti artists, I started to see which ones worked best for visual practitioners.
When I was commissioned to develop an entire lettering style for a book project, I combined two lettering styles I designed specifically for Neuland’s FineOne Art marker, Twinkle and Scary, to create Zombie Hand. It looks like a zombie wrote it!
How did you transition from lettering as a hobby to making it a sustainable business?
Lettering was never a hobby for me. It started as a skill I could use in my profession. It was after I wrote my book, designed a few tools, and started to teach that I became the go-to in my field.
When Neuland asked me to be a Neuland Ambassador and on their design team, that’s when the world lettering tours began, and I built a lettering platform.
How do you manage your time and stay organised with multiple projects and commitments?
While I don’t have a VA, I wish I did! I do have two productivity coaches I meet with weekly, a marketing coach I meet with twice a month, and a professional and personal life coach I meet with as needed. I surround myself with highly productive professionals who keep me accountable. It’s taken me years to collect and build this support system. A great way to start is with an accountability buddy you can trust.
Dream Project or Collaboration
I would love to do a wall-size mural inside an organization. I’ve done them before, but they are few and far between. It would be better if it was a team-building exercise!
We hope you enjoyed our feature interview with Heather Leavitt Martinez.
For more of her work, visit Heather’s website or follow her on Instagram @lets_letter_together
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justify-content: center; } #block-1728274928842 .image__overlay, [data-slick-id="1728274928842"] .image__overlay { opacity: 0; } #block-1728274928842 .image__overlay:hover { opacity: 1; } } /* flush setting */ /* margin settings */ #block-1720403741816 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1720403741816 .block { /* border settings */ border: 4px black; border-radius: 4px; /* background color */ /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1720403741816 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1720403741816 .block { /* default padding for desktop */ padding: 0px; /* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1720403741816 { text-align: left; } } /* flush setting */ /* margin settings */ #block-1720403773330 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1720403773330 .block { /* border settings */ border: 4px black; border-radius: 4px; /* background color */ /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1720403773330 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1720403773330 .block { /* default padding for desktop */ padding: 0px; /* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1720403773330 { text-align: left; } } #block-1577982541036_0 .btn { margin-top: 1rem; } /* flush setting */ /* margin settings */ #block-1720403751534 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1720403751534 .block { /* border settings */ border: 4px black; border-radius: 4px; /* background color */ /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1720403751534 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1720403751534 .block { /* default padding for desktop */ padding: 0px; /* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1720403751534 { text-align: left; } } /* flush setting */ /* margin settings */ #block-1719902569227 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1719902569227 .block { /* border settings */ border: 1px none #68d3d7; border-radius: 0px; /* background color */ background-color: #FFFFFF; /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding: 0; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1719902569227 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1719902569227 .block { /* default padding for desktop */ padding: 0px; padding: 0px; /* desktop padding overrides */ padding: 0; padding-top: 0px; padding-right: 10px; padding-bottom: 0px; padding-left: 10px; } } /* mobile text align */ @media (max-width: 767px) { #block-1719902569227 { text-align: left; } } #block-1719902569227 .btn { border-color: #68d3d7; border-radius: 4px; background: #68d3d7; color: #ffffff; } #block-1719902569227 .btn--outline { background: transparent; color: #68d3d7; } #block-1719902569227 .card__footer { color: } /* flush setting */ #block-1698111760405 { padding: 0; } /* margin settings */ #block-1698111760405 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698111760405 .block { /* border settings */ border: 4px black; border-radius: 0px; /* background color */ background-color: ; /* default padding for mobile */ padding: 0px; padding: 0px; /* mobile padding overrides */ padding: 0; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1698111760405 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698111760405 .block { /* default padding for desktop */ padding: 0px; /* desktop padding overrides */ padding: 0; padding-top: 20px; padding-right: 0px; padding-bottom: 20px; padding-left: 16px; } } /* mobile text align */ @media (max-width: 767px) { #block-1698111760405 { text-align: ; } } #block-1698111760405 .block, [data-slick-id="1698111760405"] .block { display: flex; justify-content: flex-start; } #block-1698111760405 .image, [data-slick-id="1698111760405"] .image { width: 100%; overflow: hidden; border-radius: 0px; } #block-1698111760405 .image__image, [data-slick-id="1698111760405"] .image__image { width: 100%; } #block-1698111760405 .image__overlay, [data-slick-id="1698111760405"] .image__overlay { opacity: 0; background-color: #fff; border-radius: 0px; } #block-1698111760405 .image__overlay-text, [data-slick-id="1698111760405"] .image__overlay-text { color: !important; } @media (min-width: 768px) { #block-1698111760405 .block, [data-slick-id="1698111760405"] .block { display: flex; justify-content: center; } #block-1698111760405 .image__overlay, [data-slick-id="1698111760405"] .image__overlay { opacity: 0; } #block-1698111760405 .image__overlay:hover { opacity: 1; } } /* flush setting */ /* margin settings */ #block-1698919145984 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698919145984 .block { /* border settings */ border: 1px none #68d3d7; border-radius: 0px; /* background color */ background-color: #FFFFFF; /* default padding for mobile */ padding: 0px; /* mobile padding overrides */ padding: 0; padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1698919145984 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698919145984 .block { /* default padding for desktop */ padding: 0px; /* desktop padding overrides */ padding: 0; padding-top: 0px; padding-right: 10px; padding-bottom: 0px; padding-left: 10px; } } /* mobile text align */ @media (max-width: 767px) { #block-1698919145984 { text-align: left; } } #block-1698919145984 .btn { border-color: #68d3d7; border-radius: 4px; background: #68d3d7; color: #ffffff; } #block-1698919145984 .btn--outline { background: transparent; color: #68d3d7; } #block-1698919145984 .card__footer { color: } /* flush setting */ #block-1698913035794 { padding: 0; } /* margin settings */ #block-1698913035794 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698913035794 .block { /* border settings */ border: 4px black; border-radius: 0px; /* background color */ /* default padding for mobile */ padding: 0px; /* mobile padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } @media (min-width: 768px) { /* desktop margin settings */ #block-1698913035794 { margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0px; } #block-1698913035794 .block { /* default padding for desktop */ /* desktop padding overrides */ padding-top: 0px; padding-right: 0px; padding-bottom: 0px; padding-left: 0px; } } /* mobile text align */ @media (max-width: 767px) { #block-1698913035794 { text-align: center; } } #block-1698913035794 .btn, [data-slick-id="1698913035794"] .block .btn { color: #ffffff; border-color: #68d3d7; border-radius: 0px; background-color: #68d3d7; } #block-1698913035794 .btn--outline, [data-slick-id="1698913035794"] .block .btn--outline { background: transparent; color: #68d3d7; }
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